The “Maple Moose” flavour begged to be selected from the shelf of chips, if for no other reason than the name, and the promise of a great photo-op, along with a Molson Canadian beer in hand, for my visiting American relatives at the cottage. Maple Moose was one of four finalists in Lay’s Canada’s “Do Us a Flavour” chip naming contest. While there were over 600,000 … [Read more...]
Drink & Drive Website Design Theory
Now before you think I’ve completely lost my mind, advocating irresponsible behaviour could somehow be linked to good design, the headline link will be forthcoming. Stick with me here. This will not irritate MADD. A fellow entrepreneur friend of mine recently posted to Facebook her frustration in selecting and working with a good website designer. A topic of great interest, … [Read more...]
Facebook sponsored posts: A consumer perspective
Is anyone else a little disturbed at the creepy accuracy of recent “sponsored posts” showing up in their Facebook feed? While I'm a fan of Growers Cider, having it land on my timeline at 4:30pm at the end of the week seems a tad planned. Likewise ads for Clearly Contacts and reading glasses, as I search for mine to read the screen. And don't get me started on the diet … [Read more...]
Who tips better – men or women?
I conducted an interesting experiment on my Facebook page recently. While at a great little coffee shop in West Vancouver called Bean Around the World, I noticed a very clever initiative by staff to get tips. Here's the image: I posted this photo to Facebook and took a VERY unofficial pole of my friends there to see who they thought tips the most. I promised to post a … [Read more...]
A java jolt of creativity?
Vancouver, where I live, is undeniably the java capital of Canada, a Starbucks sister city to Seattle, likely America’s top consumer of the steaming brew. With Tim Horton’s successfully aligning their cup of Joe with Canadian patriotism in a bid to win the tightly fought coffee supremacy awards, it’s easy to see how in a period of less than 10 years we have become so … [Read more...]








