There are a few trends I am keeping my eye on in 2017, and one of them is the rise of social search. “Social search” is when users search for discovery of content WITHIN the application they are in, usually on a mobile phone, rather then using a browser based internet Google search, outside any app. While the trend is not yet huge, it is growing in certain markets and with some … [Read more...]
Marketing tips for the time starved
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