Let's face it, after over a year of Covid news and lifestyles interrupted, we're all anxious to get back to some sense of normal - whatever that may be going forward. We've weathered a massive storm, and frankly we need some sunshine and good news to raise our spirits. Those brighter days are certainly on the horizon, as many countries open up, there's another storm brewing … [Read more...]
How to Use Clubhouse for Market Research
There’s been a lot of hype around audio apps recently, and Clubhouse specifically. This week I want to look at the opportunities that Audio Apps present for consumer and market research. I wrote extensively about Clubhouse in this post “How Does Clubhouse Work?” if you want to get up to speed on what it’s all about. You can also check out this Youtube video if you prefer to … [Read more...]
One year, big changes
This past Friday I hosted a one-year reunion of the Virtual Happy Hour group I started this time last year. We met weekly at 4pm on Fridays for 16 weeks during 2020. I dissolved the sessions in July because I thought they had served their initial purpose – to check in with a global group of folks on how they were adapting, share some laughter and connection, and allow us to … [Read more...]
How does Clubhouse Work?
I wasn’t initially quite sure what to make of all the hype around Clubhouse. Having been around social media for a while, I’ve seen new apps come with lots of anticipation (Snapchat, TikTok), and a few go (Google +, Vine, Periscope). So I decided to get on board and explore. This comprehensive post and embedded Youtube video summarizes my initial thoughts and experiences, with … [Read more...]
Digital Transformation
Digital transformation has been happening for some time, but it has been undeniably accelerated by Covid. Many businesses are worried because they’ve seen digital disruption before, and this latest disruption brought on by the pandemic, is arguably bigger than anything we’ve ever seen in our lifetime. In the earlier days, digital transformation disrupted music distribution … [Read more...]
